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"Two years ago, we started 'Operation Face Lift,' a
complete refurbishing of our fleet.  Today, virtually
every plane has bright, roomy new interiors and our
distinctive red-white-blue-and-silver paint job outside.
'Operation Face Lift' cost some $15 million, and we
think it's worth it.  After all, when you're flying to over
80 cities, and 15 of America's 25 largest cities, the way
you look can show up very quickly on your passenger
lists."